Exploring the dynamics of market orientation in turbulent environments: a case study.
| Autor: | Ottesen, Geir Grundvåg1, Grønhaug, Kjell2 |
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| Zdroj: | European Journal of Marketing. 2004, Vol. 38 Issue 8, p956-973. 18p. |
| Databáze: | Business Source Ultimate |
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