DOES THE PACKAGING CHANGE THE PERCEIVED TASTE OF BEER? RESULTS FROM A BEER EXPERIMENT.
Autor: | Pospisil, Jan Zavodny1 jan.zavodny@vse.cz, Zavodna, Lucie Sara2 lucie.zavodna@vse.cz, Jiranek, Matej1 jirm11@vse.cz |
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Zdroj: | Market / Trziste. 2020, Vol. 32 Issue 1, p65-78. 14p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |