OPTIMAL FINANCIAL PRODUCT DESIGN FOR CONSUMERS: EVIDENCE FROM THAILAND.
| Autor: | Chinchanachokchai, Punjaporn1 chinchanachokchai@sasin.edu, Jindahra, Pavitra1 |
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| Zdroj: | Marketing Management Association Educators' Conference Proceedings. Spring2020, p41-49. 9p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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