The Genuine Handmade: How the Production Method Influences Consumers' Behavioral Intentions through Naturalness and Authenticity.

Autor: Frizzo, Francielle1 (AUTHOR) francielle.frizzo@gmail.com, Dias, Helison Bertoli Alves1 (AUTHOR), Duarte, Nayara Pereira1 (AUTHOR), Rodrigues, Denise Gabriela2 (AUTHOR), Prado, Paulo Henrique Muller1 (AUTHOR)
Zdroj: Journal of Food Products Marketing. May2020, Vol. 26 Issue 4, p279-296. 18p.
Databáze: Business Source Ultimate
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