Digital Nudging: Numeric and Semantic Priming in E-Commerce.

Autor: Dennis, Alan R.1 (AUTHOR) ardennis@indiana.edu, Yuan, Lingyao (IVY)2 (AUTHOR) lyuan@iastate.edu, Feng, Xuan3 (AUTHOR) feng@ou.edu, Webb, Eric4 (AUTHOR) webbe3@ucmail.uc.edu, Hsieh, Christine J.5 (AUTHOR) chsieh@alumni.nd.edu
Zdroj: Journal of Management Information Systems. 2020, Vol. 37 Issue 1, p39-65. 27p. 2 Color Photographs, 7 Charts, 1 Graph.
Databáze: Business Source Ultimate
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