When individuals behave as marketing firms: Probability discounting and reputation in peer‐to‐peer markets.

Autor: Bonafé‐Pontes, Andressa A.1 (AUTHOR), Oliveira‐Castro, Jorge M.1 (AUTHOR) jocastro@unb.br, Foxall, Gordon R.2 (AUTHOR)
Zdroj: Managerial & Decision Economics. Mar2020, Vol. 41 Issue 2, p185-190. 6p.
Databáze: Business Source Ultimate
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