'Not just a media plan for a client, we're looking to build a media experience'.
| Autor: | LAHIRI, SRABANA srabana@exchange4media.com, PALIWAL, SHIKHA |
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| Zdroj: | Impact: The Marketing & Advertising Weekly. 12/15/2019, Vol. 16 Issue 27, p22-25. 4p. |
| Databáze: | Business Source Ultimate |
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