An In-Class Assignment on Multidimensional Scaling: Creating Perceptual Maps of Current Movies.
| Autor: | Pirog, Stephen F.1, Kritz, Gary H.1, Wisenblit, Joseph Z.1 |
|---|---|
| Zdroj: | Business Education Innovation Journal. Jun2019, Vol. 11 Issue 1, p7-13. 7p. 1 Chart. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|