Co-Communication and Brand Reflection in Higher Education: Perceptions of Enrollment Intention and Recommending.

Autor: Bingöl, Tuba1 tugba.bingol@snhu.edu, Samii, Leila2 l.samii@snhu.edu, Dhakar, Tej3 t.dhakar@snhu.edu
Zdroj: Journal of Economic Sciences: Theory & Practice. 2018, Vol. 75 Issue 2, p64-78. 15p.
Databáze: Business Source Ultimate