Factors Affecting Brand Image: The Case of Pepsodent in Da Nang, Vietnam.
Autor: | Trinh Le Tan1 letandtu@gmail.com, Dao Thi Dai Trang2 daitrangdtu@gmail.com |
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Zdroj: | IUP Journal of Brand Management. Jun2019, Vol. 16 Issue 2, p7-25. 19p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |