CREATIVE PLACEMAKING: MARKETING COMMUNITIES AND SUCCESS METRICS.
Autor: | Gaumer, Carol J.1 cgaumer@frostburg.edu, Shaffer, Kathie J.1 kshaffer@frostburg.edu, Knipple, Corey A.1 caknipple0@frostburg.edu |
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Zdroj: | Journal of International Business Disciplines. May2019, Vol. 14 Issue 1, p22-37. 16p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |