INVESTIGATING THE IMPACT OF CONSUMER'S INVOLVEMENT, RISK-TAKING PERSONALITY, INTERNET SELF-EFFICACY, LIFE STYLE AND PRIVACY CONCERN ON ONLINE PURCHASE INTENTION AND SHOPPING ADOPTION.

Autor: Attiq, Saman1 samanattiq25@gmail.com, Ahmed, Ariba2 ariba_ahmed007@hotmail.com, Ilyas, Aqsa2 aqsailyas24@gmail.com, Kulsoom, Khadija2 venerable_k@hotmail.com, Ahmad, Wisal3 wisalkust@hotmail.com
Zdroj: Pakistan Business Review. Oct2018, Vol. 20 Issue 3, p582-599. 18p.
Databáze: Business Source Ultimate