Innovation: Role of Technology in Innovation: Assessing the Impact of Innovative Marketing Medium Implementation: The Role of Virtual Reality Content in Refreshing Digital Marketing Strategies.

Autor:	Anderson, Kelley C.1, Manis, Kerry T.1 kt.manis@ttu.edu
Zdroj:	AMA Summer Academic Conference Proceedings. 2018, Vol. 29, pIN-17-IN-17. 1p.
Databáze:	Business Source Ultimate
Externí odkaz:	Zobrazit plný text záznamu