THE IMPACT OF GLOBAL PERCEIVED QUALITY ON THE BEHAVIOUR OF AUTOMOBILE'S CONSUMERS.
Autor: | Souki, Gustavo Quiroga1 gustavo@souki.net.br, de Oliveira, Rodrigo Luiz Pinheiro2 rodrigolpoliveira@gmail.com, Isabella, Giuliana3 giuliana.isabella@gmail.com, Silva, Jersone Tasso Moreira4 tasso@fumec.br |
---|---|
Zdroj: | REMark: Revista Brasileira de Marketing. jul-set2018, Vol. 17 Issue 3, p444-458. 15p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |