Salience Versus Proportional Reasoning: Rethinking the Mechanism Behind Graphical Display Effects.

Autor: Stone, Eric R.1 estone@wfu.edu, Reeder, Emily C.2, Parillo, Jonathan1, Long, Cynthia1, Walb, LeeAnn1
Zdroj: Journal of Behavioral Decision Making. Oct2018, Vol. 31 Issue 4, p473-486. 14p. 3 Diagrams, 2 Charts, 2 Graphs.
Databáze: Business Source Ultimate
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