Mobile banking and consumer behaviour:New insights into the diffusion pattern.
Autor: | Suoranta, Mari1 masuoran@cc.jyu.fi, Mattila, Minna2 mimaja@econ.jyu.fi |
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Zdroj: | Journal of Financial Services Marketing. Jun2004, Vol. 8 Issue 4, p354-366. 13p. 1 Chart, 6 Graphs. |
Databáze: | Business Source Ultimate |
Externí odkaz: |