Persuasion Within the Crowd Funding Context: The Role of Positive Affect.
| Autor: | Davis, Blakley Chase1, Webb, Justin W.1, Coombs, Joe2 |
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| Zdroj: | Academy of Management Annual Meeting Proceedings. 2014, Vol. 2014 Issue 1, p1-1. 1p. |
| Databáze: | Business Source Ultimate |
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