An Old Wick in a New Lamp: Slacktivism and Perceived Critical Mass in Online Crowdfunded Donation Campaigns.

Autor: Dehdashti, Yashar1 yashar.dehdashti@uta.edu, Chonko, Lawrence B.1, Ratchford, Brian T.2
Zdroj: AMA Winter Academic Conference Proceedings. 2017, Vol. 28, pD-60-D-60. 1p.
Databáze: Business Source Ultimate