Online corporate reputation in the hotel industry: the case of TripAdvisor.

Autor: Rubio Gil, Ángeles1 angeles.rubio@urjc.es, Jiménez Barandalla, Icíar C.1 iciar.jimenez@urjc.es, Mercado Idoeta, Carmelo1 carmelo.mercado@urjc.es
Zdroj: ESIC Market. Economic & Business Journal. Sep-Dec2017, Vol. 48 Issue 3, p579-593. 15p.
Databáze: Business Source Ultimate