Understanding the Role of Blogger Recommendations on Consumer Purchasing Behavior.

Autor: ALSALEH, DHOHA1 leh.d@gust.edu.kw
Zdroj: Journal of Business Inquiry: Research, Education & Application. 2017 Special Issue, Vol. 17, p23-40. 18p. 2 Diagrams, 6 Charts.
Databáze: Business Source Ultimate