How to Write Cases and Teaching Notes in Marketing Education?

Autor: Damnjanović, Vesna1 damvesna@fon.bg.ac.rs, Kostić, Slavica Cicvarić1 cicvarics@fon.bg.ac.rs, Nešković, Ema2 ema.neskovic@fon.bg.ac.rs
Zdroj: Marketing (0354-3471). 2017, Vol. 48 Issue 1, p41-49. 9p.
Databáze: Business Source Ultimate