Round Off the Bargaining: The Effects of Offer Roundness on Willingness to Accept.
| Autor: | DENGFENG YAN1 dengfeng.yan@utsa.edu, PENA-MARIN, JORGE2 jorge.penamarin@uc.edu |
|---|---|
| Zdroj: | Journal of Consumer Research. Aug2017, Vol. 44 Issue 2, p381-395. 15p. 4 Charts, 1 Graph. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|