Ticket Sales Outsourcing Performance Measures Using Balanced Scorecard and Analytic Hierarchy Process Combined Model.
| Autor: | Seungbum Lee1, Brownlee, Eric2, Yongjae Kim3, Soonhwan Lee4 |
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| Zdroj: | Sport Marketing Quarterly. Jun2017, Vol. 26 Issue 2, p110-120. 11p. |
| Databáze: | Business Source Ultimate |
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