Customer Orientation Implementation Constructs in the Banking Sector: A Theoretical Construct Development and its Empirical Validation.
Autor: | Eid, Riyad1,2, Abdelkader, Ali Ahmed3 |
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Zdroj: | International Journal of Online Marketing. Apr-Jun2017, Vol. 7 Issue 2, p1-22. 22p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |