Using a Product/Service Evaluation Frame: An Experiment on the Economic Equivalence of Product versus Service Alternatives for Message Retrieval Systems.

Autor: Fortin, David R.1, Greenlee, Timothy B.1
Zdroj: Journal of Business Research. Mar1998, Vol. 41 Issue 3, p205-214. 10p. 2 Diagrams, 4 Charts, 4 Graphs.
Databáze: Business Source Ultimate