Prioritizing Sponsorship Resources in Formula One Racing: A Longitudinal Analysis.
| Autor: | Cobbs, Joe1 cobbsj1@nku.edu, Tyler, B. David2, Jensen, Jonathan A.3, Kwong Chan4 |
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| Zdroj: | Journal of Sport Management. Jan2017, Vol. 31 Issue 1, p96-110. 15p. 2 Charts, 1 Graph. |
| Databáze: | Business Source Ultimate |
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