The Effects of Environmental Stimuli of Online Reference Groups on Referral Intentions.

Autor:	Tien Wang1, Phuong Ha Vu1, Thai, Trung D. H.1
Zdroj:	Society for Marketing Advances Proceedings. Nov2016, p241-243. 3p.
Databáze:	Business Source Ultimate
Externí odkaz:	Zobrazit plný text záznamu