Part N: Services Marketing: Coproduction and Cocreation: The Impact of Customer Integration and Customer Coproduction on Service Quality Performance.
| Autor: | Alzaydi, Zyad1, Jayawardhena, Chanaka2 |
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| Zdroj: | AMA Summer Academic Conference Proceedings. 2015, Vol. 26, pN-13-N-14. 2p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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