The Relationship Between Nostalgia and Ethnocentrism: A Case In China Among Post-Eighties Consumers.
Autor: | Rutherford, Jana1, Sheng, Shirley Ye1 |
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Zdroj: | Society for Marketing Advances Proceedings. 2015, p217-218. 2p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |