Ethical Ideologies: Efficient Assessment and Influence on Ethical Judgements of Marketing Practices.

Autor: Kleiser, Susan Bardi1 James.Kellaris@UC.Edu, Sivadas, Eugene2, Kellaris, James J.3 James.Kellaris@UC.Edu, Dahlstrom, Robert F.4
Zdroj: Psychology & Marketing. Jan2003, Vol. 20 Issue 1, p1-21. 21p. 5 Charts.
Databáze: Business Source Ultimate