CONSUMER HETEROGENEITY, PERCEIVED VALUE, AND REPURCHASE DECISION-MAKING IN ONLINE SHOPPING: THE ROLE OF GENDER, AGE, AND SHOPPING MOTIVES.
| Autor: | Jiaming Fang1 jmfang@uestc.edu.cn, Chao Wen2 cwen@eiu.edu, George, Benjamin3 Benjamin.George@unt.edu, Prybutok, Victor R.3 Victor.Prybutok@unt.edu |
|---|---|
| Zdroj: | Journal of Electronic Commerce Research. 2016, Vol. 17 Issue 2, p116-131. 16p. 1 Diagram, 3 Charts. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|