IMPACT OF PROMOTIONAL COSTS ON COMPANY'S PROFITABILITY.
| Autor: | Markota, Ljerka1 ljerka@rrif.hr, Barać, Željana Aljinović2 zbarac@efst.hr, Knezović, Vinka2 |
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| Zdroj: | Journal of Accounting & Management. Dec2015, Vol. 5 Issue 2, p19-30. 12p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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