A Taxonomy and Review of Positive Consumer Dispositions Toward Foreign Countries and Globalization.

Autor: Bartsch, Fabian1 fabian.bartsch@univie.ac.at, Riefler, Petra2 petra.riefler@univie.ac.at, Diamantopoulos, Adamantios3 adamantios.diamantopoulos@univie.ac.at
Zdroj: Journal of International Marketing. Mar2016, Vol. 24 Issue 1, p82-110. 54p. 2 Diagrams, 2 Charts.
Databáze: Business Source Ultimate