CONSUMER WHORE: TRADEMARK, DILUTION, PARODY, AND FREE SPEECH. A TEACHING CASE.

Autor: Kemp, Deborah J.1, Forsythe, Lynn M.1, Jones, Ida M.1
Zdroj: Allied Academies International Conference: Proceedings of the International Academy for Case Studies (IACS). Fall2015, Vol. 22 Issue 2, p10-10. 1p.
Databáze: Business Source Ultimate