DECODING THE ADAPTABILITY--RIGIDITY PUZZLE: EVIDENCE FROM PHARMACEUTICAL INCUMBENTS' PURSUIT OF GENE THERAPY AND MONOCLONAL ANTIBODIES.
| Autor: | KAPOOR, RAHUL1 kapoorr@wharton.upenn.edu, KLUETER, THOMAS2 tmklueter@iese.edu |
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| Zdroj: | Academy of Management Journal. Aug2015, Vol. 58 Issue 4, p1180-1207. 28p. 1 Diagram, 6 Charts. |
| Databáze: | Business Source Ultimate |
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