The Role of Consumer Knowledge Dimensions on Country of Origin Effects: An Enquiry of Fast-consuming Product in India.
Autor: | Alex N., Joji1, Abraham, Ajin Mathew2 |
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Zdroj: | Vision (09722629). Mar2015, Vol. 19 Issue 1, p1-12. 12p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |