The Effect of Simultaneous Sponsorship of Rival Football Teams.
| Autor: | de Amorim, João Guilherme Barbosa1 jgbamorim@yahoo.com.br, de Almeida, Victor Manoel Cunha1 valmeida@coppead.ufrj.br |
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| Zdroj: | BAR: Brazilian Administration Review. Jan-Mar2015, Vol. 12 Issue 1, p63-87. 25p. |
| Databáze: | Business Source Ultimate |
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