TESTING FOR PREFERENCE CHANGE IN MARKETING OR OPINION RESEARCH.

Autor: Pollastri, Angiola1 angiola.pollastri@unimib.it, Riva, Daniele d.riva6@campus.unimib.it
Zdroj: Statistica & Applicazioni. 2012, Vol. 10 Issue 2, p115-130. 16p.
Databáze: Business Source Ultimate