TESTING FOR PREFERENCE CHANGE IN MARKETING OR OPINION RESEARCH.
Autor: | Pollastri, Angiola1 angiola.pollastri@unimib.it, Riva, Daniele d.riva6@campus.unimib.it |
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Zdroj: | Statistica & Applicazioni. 2012, Vol. 10 Issue 2, p115-130. 16p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |