High Frequency Broadcasters Consider Block and Spot Revenue Approaches along with Cost Containment Tactics to Improve Profitability.
| Autor: | Plummer, Jerry D.1, Cochran Jr., Howard H.2 |
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| Zdroj: | Academy of Business Research Journal. 2014, Vol. 2, p103-111. 9p. |
| Databáze: | Business Source Ultimate |
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