Self-Congruity and the MOA Framework: An Integrated Approach to Understanding Social Cause Community Volunteer Participation.
Autor: | Emens, Susan1, White, Darin W.2, Klein, Thomas A.3, Edwards, Yancy D.4, Mann, Susan R.5, Flaschner, Alan B. |
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Zdroj: | Journal of Marketing Development & Competitiveness. 2014, Vol. 8 Issue 3, p70-83. 14p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |