A Longitudinal Examination of Print Advertising by Professional Accounting Firms.

Autor: Smith, Katherine T.1 (AUTHOR), Smith, L. Murphy1 (AUTHOR) msmith93@murraystate.edu, Prawito, Topaz1 (AUTHOR)
Zdroj: Services Marketing Quarterly. Jan-Mar2015, Vol. 36 Issue 1, p51-61. 11p.
Databáze: Business Source Ultimate
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