Pricing Integrated Customer Solutions: A Process-Oriented Perspective on Value Appropriation.

Autor: Bonnemeier, Sebastian1, Burianek, Ferdinand1, Reichwald, Ralf2
Zdroj: International Journal of Service Science, Management, Engineering & Technology. Jul-Sep2010, Vol. 1 Issue 3, p1-16. 16p.
Databáze: Academic Search Ultimate