Influence of Online to Offline on a Chain Store: Two Moderated Mediation Models Investigation.

Autor: Shu-Hsien Liao1 michael@mail.tku.edu.tw, Da-Chian Hu2,3, Hui-Ling Liu1
Zdroj: SAGE Open. Apr-Jun2024, Vol. 14 Issue 2, p1-14. 11p.
Databáze: Academic Search Ultimate