Social CRM Strategies: A Key Driver of Strategic Information Exchange Capabilities and Relationship Quality.

Autor: Elshaer, Ibrahim A.1,2 (AUTHOR) aelnagar@taibahu.edu.sa, Azazz, Alaa M. S.3,4 (AUTHOR) aazazz@kfu.edu.sa, Elsaadany, Hala A. S.5 (AUTHOR) helsaadani@taibahu.edu.sa, Elnagar, Ahmed K.2,5 (AUTHOR)
Zdroj: Information (2078-2489). Jun2024, Vol. 15 Issue 6, p329. 23p.
Databáze: Academic Search Ultimate
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