How LinkedIn can Boost SMEs' Digital Marketing Strategies on International Markets: A Case Study of an Apulian Tech-Intensive Company.
| Autor: | Spilotro, Claudia1 spilotro.adr@lum.it, Secundo, Giustina1 secundo@lum.it, Del Vecchio, Pasquale1 delvecchio@lum.it, Barbieri, Vincenzo2 barbieri@planetek.it |
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| Zdroj: | Proceedings of the European Conference on Knowledge Management. 2023, Vol. 24 Issue 2, p1255-1262. 8p. |
| Databáze: | Academic Search Ultimate |
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