Promoting Hospitals’ Brand Reputation through Mobile Apps. A Quantitative Analysis about the Best Hospitals in Spain.
| Autor: | Aguerrebere, Pablo Medina1,2 pablo.medina@cud.ac.ae, Medina, Eva1,2, Pacanowski, Toni González1,2 |
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| Zdroj: | Zer: Journal of Communication Studies / Revista de Estudios de Comunicacion / Komunikazio Ikasketen Aldizkaria. nov/dec2023, Vol. 28 Issue 55, p155-178. 24p. |
| Databáze: | Academic Search Ultimate |
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