THE EFFECT OF THE INTERNAL CUSTOMER (EMPLOYEE) ON THE EXTERNAL CUSTOMER IN CITIZENSHIP BEHAVIOUR: A MEDIATED MODEL THROUGH CUSTOMER SUPPORT PERCEPTION.

Autor: Kerse, Yagmur1, Kerse, Gokhan1 gokhankerse@hotmail.com
Zdroj: Marketing & Management of Innovations / Marketing ì Menedžment Ìnnovacìj. 2023, Vol. 14 Issue 3, p9-16. 8p.
Databáze: Academic Search Ultimate