GENDER DIFFERENCES IN THE PERCEPTION OF MOTIVATIONS FOR CONSUMER'S ONLINE BRAND-RELATED ACTIVITIES AND THEIR IMPACTS ON INSTAGRAM.
| Autor: | Nastisin, Ludovit1 ludovit.nastisin@unipo.sk, Jura, Anton2 anton.jura@tuke.sk, Fedorko, Richard1 richard.fedorko@unipo.sk, Kopor, Ivan3 ivan.kopor@smail.unipo.sk |
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| Zdroj: | Marketing & Management of Innovations / Marketing ì Menedžment Ìnnovacìj. 2022, Issue 2, p86-93. 8p. |
| Databáze: | Academic Search Ultimate |
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