EXAMINING THE IMPACT OF VIRTUAL EXPERIENTIAL MARKETING ON E-STORE IMAGE AND E-STORE LOYALTY.

Autor: Yemez, İbrahim1 ibrahimyemez@cumhuriyet.edu.tr, Karaca, Şükran2
Zdroj: Interdisciplinary Description of Complex Systems. 2022, Vol. 20 Issue 4, p413-428. 16p.
Databáze: Academic Search Ultimate