SEMIOTIC ANALYSIS OF THE APPEALING STRATEGIES IN COMMERCIALS: A CASE OF THREE PAKISTANI BEAUTY CREAM COMMERCIALS.
| Autor: | Siddiqui, Ali1, Mugheri, Nadir Ali2 nadirmugheri@yahoo.com, Kurd, Shahla Anwer3 |
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| Zdroj: | Women (1997-2032). 2021, Vol. 13, p164-183. 20p. |
| Databáze: | Academic Search Ultimate |
| Externí odkaz: |
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